{"id":4535,"date":"2025-06-20T22:18:07","date_gmt":"2025-03-24T07:12:14","guid":{"rendered":"https:\/\/www.ckconitsha.com\/vn\/?p=4535"},"modified":"2025-06-22T04:05:32","modified_gmt":"2025-06-21T21:05:32","slug":"top-8-cuon-sach-chuyen-doi-so-cho-cac-lanh-dao-tuong-lai","status":"publish","type":"post","link":"https:\/\/www.ckconitsha.com\/vn\/top-8-cuon-sach-chuyen-doi-so-cho-cac-lanh-dao-tuong-lai\/","title":{"rendered":"Top 8 Cu\u1ed1n s\u00e1ch chuy\u1ec3n \u0111\u1ed5i s\u1ed1 cho c\u00e1c l\u00e3nh \u0111\u1ea1o t\u01b0\u01a1ng lai"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_79_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.ckconitsha.com\/vn\/top-8-cuon-sach-chuyen-doi-so-cho-cac-lanh-dao-tuong-lai\/#Chien_luoc_chuyen_doi_so_Digital_Transformation_Playbook_%E2%80%93_David_L_Rogers\" >Chi\u1ebfn l\u01b0\u1ee3c chuy\u1ec3n \u0111\u1ed5i s\u1ed1 (Digital Transformation Playbook) &#8211; David L. Rogers<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.ckconitsha.com\/vn\/top-8-cuon-sach-chuyen-doi-so-cho-cac-lanh-dao-tuong-lai\/#Tu_Duy_So_The_Digital_Mindset_%E2%80%93_Paul_Leonardi_va_Tsedal_Neeley\" >T\u01b0 Duy S\u1ed1 (The Digital Mindset) &#8211; Paul Leonardi v\u00e0 Tsedal Neeley<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.ckconitsha.com\/vn\/top-8-cuon-sach-chuyen-doi-so-cho-cac-lanh-dao-tuong-lai\/#Lo_Trinh_Chuyen_Doi_So_Doanh_Nghiep_The_Digital_Transformation_Roadmap_%E2%80%93_David_L_Rogers\" >L\u1ed9 Tr\u00ecnh Chuy\u1ec3n \u0110\u1ed5i S\u1ed1 Doanh Nghi\u1ec7p (The Digital Transformation Roadmap) &#8211; David L. Rogers<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.ckconitsha.com\/vn\/top-8-cuon-sach-chuyen-doi-so-cho-cac-lanh-dao-tuong-lai\/#Vuot_Xa_Ky_Thuat_So_Beyond_Digital_%E2%80%93_Paul_Leinwand_va_Mahadeva_Matt_Mani\" >V\u01b0\u1ee3t Xa K\u1ef9 Thu\u1eadt S\u1ed1 (Beyond Digital) &#8211; Paul Leinwand v\u00e0 Mahadeva Matt Mani<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.ckconitsha.com\/vn\/top-8-cuon-sach-chuyen-doi-so-cho-cac-lanh-dao-tuong-lai\/#Chuyen_Doi_So_Digital_Transformation_%E2%80%93_Thomas_Siebel\" >Chuy\u1ec3n \u0110\u1ed5i S\u1ed1 (Digital Transformation) &#8211; Thomas Siebel<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.ckconitsha.com\/vn\/top-8-cuon-sach-chuyen-doi-so-cho-cac-lanh-dao-tuong-lai\/#Vi_Sao_Chuyen_Doi_So_That_Bai_Why_Digital_Transformations_Fail_%E2%80%93_Tony_Saldanha\" >V\u00ec Sao Chuy\u1ec3n \u0110\u1ed5i S\u1ed1 Th\u1ea5t B\u1ea1i (Why Digital Transformations Fail) &#8211; Tony Saldanha<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.ckconitsha.com\/vn\/top-8-cuon-sach-chuyen-doi-so-cho-cac-lanh-dao-tuong-lai\/#Nguoi_May_%E2%80%93_Dinh_hinh_lai_cong_viec_trong_thoi_dai_AI_Human_Machine\" >Ng\u01b0\u1eddi &amp; M\u00e1y \u2013 \u0110\u1ecbnh h\u00ecnh l\u1ea1i c\u00f4ng vi\u1ec7c trong th\u1eddi \u0111\u1ea1i AI (Human + Machine)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.ckconitsha.com\/vn\/top-8-cuon-sach-chuyen-doi-so-cho-cac-lanh-dao-tuong-lai\/#Canh_Tranh_Trong_Thoi_Dai_AI_Competing_In_The_Age_Of_AI_%E2%80%93_Marco_Iansiti_Karim_R_Lakhani\" >C\u1ea1nh Tranh Trong Th\u1eddi \u0110\u1ea1i AI (Competing In The Age Of AI) &#8211; Marco Iansiti, Karim R. Lakhani<\/a><\/li><\/ul><\/nav><\/div>\n<p>Trong th\u1eddi \u0111\u1ea1i m\u00e0 s\u1ef1 thay \u0111\u1ed5i di\u1ec5n ra v\u1edbi t\u1ed1c \u0111\u1ed9 ch\u00f3ng m\u1eb7t, nh\u1eefng nh\u00e0 l\u00e3nh \u0111\u1ea1o t\u01b0\u01a1ng lai c\u1ea7n ph\u1ea3i trang b\u1ecb cho m\u00ecnh ki\u1ebfn th\u1ee9c v\u00e0 k\u1ef9 n\u0103ng \u0111\u1ec3 th\u00edch nghi, d\u1eabn d\u1eaft t\u1ed5 ch\u1ee9c v\u01b0\u1ee3t qua nh\u1eefng th\u00e1ch th\u1ee9c. Top 8 Cu\u1ed1n s\u00e1ch chuy\u1ec3n \u0111\u1ed5i d\u00e0nh cho c\u00e1c l\u00e3nh \u0111\u1ea1o t\u01b0\u01a1ng lai \u0111\u01b0\u1ee3c bi\u00ean so\u1ea1n nh\u1eb1m cung c\u1ea5p nh\u1eefng c\u00f4ng c\u1ee5 t\u01b0 duy, ph\u01b0\u01a1ng ph\u00e1p l\u00e3nh \u0111\u1ea1o s\u1ed1 t\u1eeb nh\u1eefng chuy\u00ean gia h\u00e0ng \u0111\u1ea7u th\u1ebf gi\u1edbi.<\/p>\n<h2 id=\"chien-luoc-chuyen-doi-so-digital-transformation-playbook-david-l-rogers\"><span class=\"ez-toc-section\" id=\"Chien_luoc_chuyen_doi_so_Digital_Transformation_Playbook_%E2%80%93_David_L_Rogers\"><\/span>Chi\u1ebfn l\u01b0\u1ee3c chuy\u1ec3n \u0111\u1ed5i s\u1ed1 (Digital Transformation Playbook) &#8211; David L. Rogers<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<ul>\n<li>T\u00e1c gi\u1ea3: DAVID L.ROGERS<\/li>\n<li>Bi\u00ean d\u1ecbch: Ph\u1ea1m Anh Tu\u1ea5n<\/li>\n<li>Xu\u1ea5t b\u1ea3n: PACE Books<\/li>\n<\/ul>\n<p>\u201cM\u1ecdi ng\u01b0\u1eddi \u0111\u1ec1u n\u00f3i v\u1ec1 nh\u1eefng bi\u1ebfn \u0111\u1ed5i trong th\u1eddi \u0111\u1ea1i s\u1ed1, nh\u01b0ng \u0111\u00e2y m\u1edbi l\u00e0 c\u01a1 h\u1ed9i \u0111\u1ec3 b\u1ea1n th\u1ef1c s\u1ef1 tri\u1ec3n khai hi\u1ec7u qu\u1ea3 qu\u00e1 tr\u00ecnh n\u00e0y. Rogers cung c\u1ea5p m\u1ed9t l\u1ed9 tr\u00ecnh m\u00e0 m\u1ecdi c\u1ea5p \u0111i\u1ec1u h\u00e0nh c\u1ea7n tham kh\u1ea3o. N\u1ebfu b\u1ea1n kh\u00f4ng tham gia v\u00e0o qu\u00e1 tr\u00ecnh chuy\u1ec3n \u0111\u1ed5i trong doanh nghi\u1ec7p, n\u00f3 v\u1eabn s\u1ebd di\u1ec5n ra! H\u00e3y \u0111\u1ecdc cu\u1ed1n s\u00e1ch n\u00e0y v\u00e0 s\u1eb5n s\u00e0ng cho vi\u1ec7c chuy\u1ec3n \u0111\u1ed5i s\u1ed1.\u201d (Sree Sreenivasan \u2013 Gi\u00e1m \u0111\u1ed1c k\u1ef9 thu\u1eadt s\u1ed1, Metropolitan Museum of Art).<\/p>\n<p>Cu\u1ed1n s\u00e1ch &#8220;Chi\u1ebfn L\u01b0\u1ee3c Chuy\u1ec3n \u0110\u1ed5i S\u1ed1&#8221; c\u1ee7a David L. Rogers, \u0111\u01b0\u1ee3c d\u1ecbch b\u1edfi Ph\u1ea1m Anh Tu\u1ea5n v\u00e0 ph\u00e1t h\u00e0nh b\u1edfi PACE Books, l\u00e0 m\u1ed9t h\u01b0\u1edbng d\u1eabn chi ti\u1ebft v\u1ec1 chuy\u1ec3n \u0111\u1ed5i k\u1ef9 thu\u1eadt s\u1ed1 cho c\u00e1c doanh nghi\u1ec7p truy\u1ec1n th\u1ed1ng. T\u00e1c gi\u1ea3 nh\u1ea5n m\u1ea1nh r\u1eb1ng chuy\u1ec3n \u0111\u1ed5i s\u1ed1 kh\u00f4ng ch\u1ec9 l\u00e0 \u00e1p d\u1ee5ng c\u00f4ng ngh\u1ec7 m\u1edbi m\u00e0 c\u00f2n \u0111\u00f2i h\u1ecfi s\u1ef1 thay \u0111\u1ed5i trong chi\u1ebfn l\u01b0\u1ee3c v\u00e0 t\u01b0 duy kinh doanh. Cu\u1ed1n s\u00e1ch cung c\u1ea5p c\u00e1ch ti\u1ebfp c\u1eadn \u0111\u1ec3 c\u00e1c doanh nghi\u1ec7p c\u00f3 th\u1ec3 t\u00e1i c\u1ea5u tr\u00fac v\u00e0 t\u1eadn d\u1ee5ng c\u01a1 h\u1ed9i trong th\u1ebf gi\u1edbi k\u1ef9 thu\u1eadt s\u1ed1, l\u00e0 ngu\u1ed3n t\u00e0i nguy\u00ean qu\u00fd gi\u00e1 cho c\u00e1c nh\u00e0 l\u00e3nh \u0111\u1ea1o mong mu\u1ed1n \u0111\u01b0a t\u1ed5 ch\u1ee9c ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng.<\/p>\n<p>Cu\u1ed9c c\u00e1ch m\u1ea1ng k\u1ef9 thu\u1eadt s\u1ed1 \u0111\u00e3 \u0111\u1ecbnh h\u00ecnh l\u1ea1i n\u1ec1n kinh doanh hi\u1ec7n \u0111\u1ea1i, l\u00e0m \u0111\u1ea3o l\u1ed9n c\u00e1c chi\u1ebfn l\u01b0\u1ee3c kinh doanh truy\u1ec1n th\u1ed1ng v\u00e0 \u0111\u1eb7t ra nh\u1eefng th\u00e1ch th\u1ee9c m\u1edbi cho m\u1ecdi ng\u00e0nh c\u00f4ng nghi\u1ec7p. Ch\u00fang ta \u0111ang \u0111\u01b0\u1ee3c ch\u1ee9ng ki\u1ebfn s\u1ef1 b\u00f9ng n\u1ed5 c\u1ee7a c\u00f4ng ngh\u1ec7 s\u1ed1, c\u00e1c m\u1ed1i nguy hi\u1ec3m m\u1edbi c\u00f3 kh\u1ea3 n\u0103ng l\u00e0m gi\u00e1n \u0111o\u1ea1n v\u00e0 s\u1ef1 \u0111\u1ed5i m\u1edbi trong m\u00f4 h\u00ecnh doanh nghi\u1ec7p.<\/p>\n<p>David L. Rogers, m\u1ed9t t\u00e1c gi\u1ea3 n\u1ed5i ti\u1ebfng v\u00e0 c\u1ed1 v\u1ea5n c\u1ea5p cao, \u0111\u00e3 \u0111\u1ec1 xu\u1ea5t m\u1ed9t c\u00e1ch ti\u1ebfp c\u1eadn s\u00e1ng t\u1ea1o trong cu\u1ed1n s\u00e1ch &#8220;Chi\u1ebfn l\u01b0\u1ee3c chuy\u1ec3n \u0111\u1ed5i s\u1ed1&#8221;. \u00d4ng khuy\u1ebfn kh\u00edch c\u00e1c doanh nghi\u1ec7p \u0111\u00e3 th\u00e0nh l\u1eadp tr\u01b0\u1edbc k\u1ef7 nguy\u00ean s\u1ed1 t\u00e1i c\u1ea5u tr\u00fac t\u1ed5 ch\u1ee9c c\u1ee7a h\u1ecd \u0111\u1ec3 th\u00edch \u1ee9ng v\u1edbi m\u1ed9t th\u1ebf gi\u1edbi \u0111ang kh\u00f4ng ng\u1eebng thay \u0111\u1ed5i, t\u1eeb \u0111\u00f3 khai th\u00e1c c\u00e1c c\u01a1 h\u1ed9i m\u1edbi.<\/p>\n<p>R\u1ea5t nhi\u1ec1u cu\u1ed1n s\u00e1ch \u0111\u00e3 \u0111\u01b0a ra l\u1eddi khuy\u00ean cho c\u00e1c startup trong th\u1eddi \u0111\u1ea1i s\u1ed1, nh\u01b0ng \u0111\u00e2y l\u00e0 cu\u1ed1n s\u00e1ch \u0111\u1ea7u ti\u00ean ch\u1ec9 ra c\u00e1ch ti\u1ebfp c\u1eadn \u0111\u1ec3 chuy\u1ec3n \u0111\u1ed5i m\u1ed9t doanh nghi\u1ec7p th\u00e0nh l\u1eadp t\u1eeb tr\u01b0\u1edbc th\u1eddi k\u1ef3 ph\u00e1t tri\u1ec3n k\u1ef7 nguy\u00ean s\u1ed1, gi\u00fap h\u1ecd ti\u1ebfp t\u1ee5c th\u00e0nh c\u00f4ng trong th\u1eddi \u0111\u1ea1i s\u1ed1. \u0110\u00e2y \u0111\u01b0\u1ee3c xem l\u00e0 m\u1ed9t c\u1ea9m nang kh\u00f4ng th\u1ec3 b\u1ecf qua c\u1ee7a c\u00e1c nh\u00e0 l\u00e3nh \u0111\u1ea1o \u0111ang c\u00f3 mong mu\u1ed1n \u0111\u01b0a t\u1ed5 ch\u1ee9c c\u1ee7a m\u00ecnh ti\u1ebfn l\u00ean m\u1ed9t giai \u0111o\u1ea1n t\u0103ng tr\u01b0\u1edfng c\u00f3 l\u1ee3i nhu\u1eadn ti\u1ebfp theo.<\/p>\n<p style=\"text-align: center\"><img decoding=\"async\" alt=\"S\u00e1ch CHI\u1ebeN L\u01af\u1ee2C CHUY\u1ec2N \u0110\u1ed4I S\u1ed0 (The Digital Transformation Playbook)\" src=\"https:\/\/pacebooks.pace.edu.vn\/Uploads\/PACE_BOOKS\/687bc45c-0766-408f-a6bb-3f28486500e6.jpg\" style=\"width: 700px;height: 650px\"><\/p>\n<p style=\"text-align: center\">&gt;&gt; Link mua s\u00e1ch Chi\u1ebfn l\u01b0\u1ee3c chuy\u1ec3n \u0111\u1ed5i s\u1ed1: https:\/\/bit.ly\/chien-luoc-chuyen-doi-so\u00a0<\/p>\n<h2 id=\"tu-duy-so-the-digital-mindset-paul-leonardi-va-tsedal-neeley\"><span class=\"ez-toc-section\" id=\"Tu_Duy_So_The_Digital_Mindset_%E2%80%93_Paul_Leonardi_va_Tsedal_Neeley\"><\/span>T\u01b0 Duy S\u1ed1 (The Digital Mindset) &#8211; Paul Leonardi v\u00e0 Tsedal Neeley<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<ul>\n<li>T\u00e1c gi\u1ea3: Paul Leonardi v\u00e0 Tsedal Neeley<\/li>\n<li>Bi\u00ean d\u1ecbch: Ho\u00e0ng Hu\u1ea5n<\/li>\n<li>Xu\u1ea5t b\u1ea3n: PACE Books<\/li>\n<\/ul>\n<p>\u00c1p l\u1ef1c ph\u1ea3i \u201cs\u1ed1 h\u00f3a\u201d ch\u01b0a bao gi\u1edd l\u1edbn h\u01a1n nh\u01b0 hi\u1ec7n nay, \u0111\u00f2i h\u1ecfi m\u1ed7i c\u00e1 nh\u00e2n ph\u1ea3i v\u01b0\u1ee3t qua nh\u1eefng th\u00e1ch th\u1ee9c m\u1edbi. \u0110\u1ec3 ph\u00e1t tri\u1ec3n trong m\u1ed9t th\u1ebf gi\u1edbi \u0111i\u1ec1u khi\u1ec3n b\u1edfi d\u1eef li\u1ec7u v\u00e0 \u0111\u01b0\u1ee3c h\u1ed7 tr\u1ee3 b\u1edfi c\u00e1c thu\u1eadt to\u00e1n, vi\u1ec7c nh\u00ecn nh\u1eadn, suy ngh\u0129 v\u00e0 h\u00e0nh \u0111\u1ed9ng theo nh\u1eefng ph\u01b0\u01a1ng th\u1ee9c m\u1edbi l\u00e0 \u0111i\u1ec1u c\u1ea7n thi\u1ebft. S\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a t\u01b0 duy s\u1ed1 \u0111\u00f2i h\u1ecfi vi\u1ec7c h\u00ecnh th\u00e0nh k\u1ef9 n\u0103ng m\u1edbi \u0111\u1ec3 quan s\u00e1t th\u1ebf gi\u1edbi qua m\u1ed9t l\u0103ng k\u00ednh m\u1edbi v\u00e0 thay \u0111\u1ed5i h\u00e0nh vi t\u1eeb c\u00e1ch ti\u1ebfp c\u1eadn \u0111\u1ebfn h\u1ee3p t\u00e1c v\u00e0 t\u00ednh to\u00e1n.<\/p>\n<p>Cu\u1ed1n s\u00e1ch &#8220;The Digital Mindset&#8221; c\u1ee7a Paul Leonardi v\u00e0 Tsedal Neeley l\u00e0 m\u1ed9t ngu\u1ed3n t\u00e0i nguy\u00ean qu\u00fd gi\u00e1 cho b\u1ea5t k\u1ef3 ai mu\u1ed1n tr\u1edf th\u00e0nh m\u1ed9t nh\u00e0 l\u00e3nh \u0111\u1ea1o t\u1ed1t h\u01a1n, b\u1ea3o v\u1ec7 s\u1ef1 nghi\u1ec7p c\u1ee7a m\u00ecnh tr\u01b0\u1edbc t\u01b0\u01a1ng lai, ho\u1eb7c \u0111\u01a1n gi\u1ea3n l\u00e0 hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 hi\u1ec7n t\u1ea1i v\u00e0 t\u01b0\u01a1ng lai c\u1ee7a kinh doanh trong th\u1eddi \u0111\u1ea1i s\u1ed1. T\u00e1c ph\u1ea9m n\u00e0y \u0111\u01b0a ra ba c\u00e1ch ti\u1ebfp c\u1eadn ch\u00ednh \u0111\u1ec3 ph\u00e1t tri\u1ec3n t\u01b0 duy s\u1ed1: H\u1ee3p t\u00e1c, T\u00ednh to\u00e1n v\u00e0 Thay \u0111\u1ed5i, gi\u00fap \u0111\u1ed9c gi\u1ea3 ph\u00e1t tri\u1ec3n c\u00e1c k\u1ef9 n\u0103ng s\u1ed1 c\u1ea7n thi\u1ebft \u0111\u1ec3 \u0111\u01b0a ra c\u00e1c quy\u1ebft \u0111\u1ecbnh th\u00f4ng minh v\u00e0 nh\u1eadn th\u1ee9c m\u1edbi v\u1ec1 kh\u1ea3 n\u0103ng c\u1ee7a t\u01b0\u01a1ng lai s\u1ed1.<\/p>\n<p>Leonardi v\u00e0 Neeley nh\u1ea5n m\u1ea1nh r\u1eb1ng kh\u00f4ng c\u1ea7n thi\u1ebft ph\u1ea3i tr\u1edf th\u00e0nh nh\u00e0 c\u00f4ng ngh\u1ec7 th\u00f4ng th\u1ea1o l\u1eadp tr\u00ecnh hay thu\u1eadt to\u00e1n \u0111\u1ec3 ph\u00e1t tri\u1ec3n t\u01b0 duy s\u1ed1. Qua s\u00e1ch, h\u1ecd ch\u1ec9 ra r\u1eb1ng ch\u1ec9 c\u1ea7n \u0111\u1ea1t \u0111\u01b0\u1ee3c &#8220;quy t\u1eafc 30 ph\u1ea7n tr\u0103m&#8221; \u2013 m\u1ee9c t\u1ed1i thi\u1ec3u \u0111\u1ec3 ch\u00fang ta c\u00f3 \u0111\u1ee7 tr\u00ecnh \u0111\u1ed9 hi\u1ec3u bi\u1ebft v\u1ec1 s\u1ed1 h\u00f3a \u0111\u1ec3 t\u1eadn d\u1ee5ng c\u00e1c c\u01a1 h\u1ed9i trong m\u00f4i tr\u01b0\u1eddng s\u1ed1 l\u00e0 c\u00f3 th\u1ec3 ti\u1ebfn b\u1ed9\u200b.<\/p>\n<p>B\u00ean c\u1ea1nh vi\u1ec7c ph\u00e2n t\u00edch kinh nghi\u1ec7m t\u1eeb c\u00e1c c\u00f4ng ty th\u00e0nh c\u00f4ng tr\u00ean to\u00e0n c\u1ea7u, cu\u1ed1n s\u00e1ch c\u00f2n cung c\u1ea5p th\u00eam ph\u1ea7n ph\u1ee5 l\u1ee5c v\u1ec1 b\u1ea3y ch\u01b0\u01a1ng tr\u00ecnh hu\u1ea5n luy\u1ec7n c\u1ee7a nh\u1eefng th\u01b0\u01a1ng hi\u1ec7u n\u1ed5i ti\u1ebfng nh\u01b0 Capital One, Spotify, Yelp, AT&amp;T, Westpac, Booking.com, v\u00e0 Philips. Ngo\u00e0i ra, s\u00e1ch c\u0169ng c\u00f3 ph\u1ea7n thu\u1eadt ng\u1eef gi\u1ea3i th\u00edch nhi\u1ec1u kh\u00e1i ni\u1ec7m, thu\u1eadt ng\u1eef v\u1ec1 c\u00f4ng ngh\u1ec7 th\u00f4ng tin v\u00e0 th\u1ed1ng k\u00ea \u0111\u1ec3 \u0111\u1ed9c gi\u1ea3 ti\u1ec7n tham kh\u1ea3o, tra c\u1ee9u.<\/p>\n<p>\u201cT\u01b0 duy s\u1ed1\u201d m\u1edf ra t\u01b0\u01a1ng lai cho ng\u00e0nh ngh\u1ec1 v\u00e0 t\u1ed5 ch\u1ee9c, h\u01b0\u1edbng d\u1eabn c\u00e1ch ph\u00e1t tri\u1ec3n t\u01b0 duy s\u1ed1 hi\u1ec7u qu\u1ea3.<\/p>\n<p style=\"text-align: center\"><img decoding=\"async\" alt=\"S\u00e1ch T\u01af DUY S\u1ed0 The Digital Mindset\" src=\"https:\/\/pacebooks.pace.edu.vn\/Uploads\/PACE_BOOKS\/9b255f05-4a53-4ce9-b64a-ea8397b363a7.webp\" style=\"width: 700px;height: 650px\"><\/p>\n<p style=\"text-align: center\">&gt;&gt; Link mua s\u00e1ch T\u01b0 Duy S\u1ed1: https:\/\/bit.ly\/sach-tu-suy-so\u00a0<\/p>\n<h2 id=\"lo-trinh-chuyen-doi-so-doanh-nghiep-the-digital-transformation-roadmap-david-l-rogers\"><span class=\"ez-toc-section\" id=\"Lo_Trinh_Chuyen_Doi_So_Doanh_Nghiep_The_Digital_Transformation_Roadmap_%E2%80%93_David_L_Rogers\"><\/span>L\u1ed9 Tr\u00ecnh Chuy\u1ec3n \u0110\u1ed5i S\u1ed1 Doanh Nghi\u1ec7p (The Digital Transformation Roadmap) &#8211; David L. Rogers<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<ul>\n<li>T\u00e1c gi\u1ea3: DAVID L.ROGERS<\/li>\n<li>Bi\u00ean d\u1ecbch: Ph\u1ea1m Anh Tu\u1ea5n v\u00e0 \u0110o\u00e0n \u0110\u1ee9c Thu\u1eadn<\/li>\n<li>Xu\u1ea5t b\u1ea3n: PACE Books<\/li>\n<\/ul>\n<p>Cu\u1ed1n s\u00e1ch &#8220;L\u1ed9 Tr\u00ecnh Chuy\u1ec3n \u0110\u1ed5i S\u1ed1 Doanh Nghi\u1ec7p&#8221; (The Digital Transformation Roadmap) c\u1ee7a David L. Rogers l\u00e0 m\u1ed9t ngu\u1ed3n t\u00e0i nguy\u00ean qu\u00fd gi\u00e1 d\u00e0nh cho c\u00e1c nh\u00e0 l\u00e3nh \u0111\u1ea1o doanh nghi\u1ec7p mu\u1ed1n th\u1ef1c hi\u1ec7n chuy\u1ec3n \u0111\u1ed5i s\u1ed1. Rogers \u0111\u00e3 ph\u00e2n t\u00edch s\u00e2u s\u1eafc v\u1ec1 nh\u1eefng th\u00e1ch th\u1ee9c v\u00e0 r\u00e0o c\u1ea3n m\u00e0 c\u00e1c doanh nghi\u1ec7p th\u01b0\u1eddng g\u1eb7p ph\u1ea3i trong qu\u00e1 tr\u00ecnh n\u00e0y, \u00f4ng x\u00e1c \u0111\u1ecbnh n\u0103m r\u00e0o c\u1ea3n l\u1edbn nh\u1ea5t \u0111\u1ed1i v\u1edbi ho\u1ea1t \u0111\u1ed9ng chuy\u1ec3n \u0111\u1ed5i s\u1ed1: X\u00e2y d\u1ef1ng t\u1ea7m nh\u00ecn, thi\u1ebft l\u1eadp \u01b0u ti\u00ean, th\u1eed nghi\u1ec7m, m\u00f4 h\u00ecnh qu\u1ea3n tr\u1ecb v\u00e0 n\u0103ng l\u1ef1c. \u00d4ng c\u0169ng \u0111\u01b0a ra c\u00e1c v\u00ed d\u1ee5 t\u1eeb c\u00e1c c\u00f4ng ty l\u1edbn nh\u01b0 Disney, Walmart, v\u00e0 Mastercard \u0111\u1ec3 minh h\u1ecda cho c\u00e1c b\u01b0\u1edbc th\u1ef1c hi\u1ec7n n\u00e0y\u200b.<\/p>\n<p>\u201cL\u1ed9 tr\u00ecnh Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 doanh nghi\u1ec7p\u201d cung c\u1ea5p m\u1ed9t b\u1ea3n thi\u1ebft k\u1ebf c\u00f3 t\u00ednh th\u1ef1c ti\u1ec5n cao cho s\u1ef1 thay \u0111\u1ed5i c\u1ee7a t\u1ed5 ch\u1ee9c, \u0111\u01b0\u1ee3c minh h\u1ecda b\u1eb1ng c\u00e1c nghi\u00ean c\u1ee9u \u0111i\u1ec3n h\u00ecnh trong th\u1ebf gi\u1edbi th\u1ef1c c\u00f9ng c\u00e1c c\u00f4ng c\u1ee5 l\u1eadp k\u1ebf ho\u1ea1ch t\u1eebng b\u01b0\u1edbc. Rogers gi\u00fap c\u00e1c nh\u00e0 l\u00e3nh \u0111\u1ea1o h\u00ecnh th\u00e0nh t\u01b0 duy v\u01b0\u1ee3t l\u00ean tr\u00ean s\u1ef1 thay th\u1ebf c\u1ee7a c\u00e1c c\u00f4ng ngh\u1ec7 m\u1edbi v\u00e0 t\u1eadp trung v\u00e0o qu\u00e1 tr\u00ecnh t\u00e1i t\u1ea1o t\u1ed5 ch\u1ee9c c\u1ee7a h\u1ecd \u0111\u1ec3 ph\u00e1t tri\u1ec3n trong m\u1ed9t th\u1ebf gi\u1edbi kh\u00f4ng ng\u1eebng thay \u0111\u1ed5i.<\/p>\n<p style=\"text-align: center\"><img decoding=\"async\" alt=\"S\u00e1ch L\u1ed9 tr\u00ecnh chuy\u1ec3n \u0111\u1ed5i s\u1ed1 doanh nghi\u1ec7p\" src=\"https:\/\/pacebooks.pace.edu.vn\/Uploads\/PACE_BOOKS\/0d5133c3-f92d-4e02-837a-fdd5099d0090.jpg\" style=\"width: 700px;height: 650px\"><\/p>\n<p style=\"text-align: center\">&gt;&gt; Link mua s\u00e1ch L\u1ed9 Tr\u00ecnh Chuy\u1ec3n \u0110\u1ed5i S\u1ed1 Doanh Nghi\u1ec7p: https:\/\/bit.ly\/sach-lo-trinh-chuyen-doi-so-doanh-nghiep\u00a0<\/p>\n<h2 id=\"vuot-xa-ky-thuat-so-beyond-digital-paul-leinwand-va-mahadeva-matt-mani\"><span class=\"ez-toc-section\" id=\"Vuot_Xa_Ky_Thuat_So_Beyond_Digital_%E2%80%93_Paul_Leinwand_va_Mahadeva_Matt_Mani\"><\/span>V\u01b0\u1ee3t Xa K\u1ef9 Thu\u1eadt S\u1ed1 (Beyond Digital) &#8211; Paul Leinwand v\u00e0 Mahadeva Matt Mani<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<ul>\n<li>T\u00e1c gi\u1ea3: Paul Leinwand v\u00e0 Mahadeva Matt Mani<\/li>\n<li>Bi\u00ean d\u1ecbch: L\u01b0\u01a1ng Ng\u1ecdc Ph\u01b0\u01a1ng Anh<\/li>\n<li>Xu\u1ea5t b\u1ea3n: PACE Books<\/li>\n<\/ul>\n<p>Cu\u1ed1n s\u00e1ch &#8220;V\u01b0\u1ee3t Xa K\u1ef9 Thu\u1eadt S\u1ed1&#8221; c\u1ee7a Paul Leinwand v\u00e0 Mahadeva Matt Mani cung c\u1ea5p m\u1ed9t h\u01b0\u1edbng d\u1eabn to\u00e0n di\u1ec7n v\u1ec1 c\u00e1ch c\u00e1c c\u00f4ng ty c\u00f3 th\u1ec3 v\u01b0\u1ee3t tr\u1ed9i trong k\u1ef7 nguy\u00ean k\u1ef9 thu\u1eadt s\u1ed1 m\u1edbi. T\u00e1c gi\u1ea3 cho r\u1eb1ng vi\u1ec7c ch\u1ec9 \u0111\u01a1n thu\u1ea7n s\u1ed1 h\u00f3a ho\u1ea1t \u0111\u1ed9ng kh\u00f4ng \u0111\u1ee7; c\u00e1c c\u00f4ng ty c\u1ea7n ph\u1ea3i t\u00e1i t\u01b0\u1edfng t\u01b0\u1ee3ng l\u1ea1i vai tr\u00f2 v\u00e0 c\u00e1ch h\u1ecd t\u1ea1o ra gi\u00e1 tr\u1ecb m\u1ed9t c\u00e1ch c\u01a1 b\u1ea3n.<\/p>\n<p>Leinwand v\u00e0 Mani, \u0111\u1ec1u l\u00e0 th\u00e0nh vi\u00ean c\u1ee7a Strategy&amp;, m\u1ed9t nh\u00f3m t\u01b0 v\u1ea5n chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a PwC, \u0111\u01b0a ra nh\u1eefng hi\u1ec3u bi\u1ebft t\u1eeb c\u00e1c nghi\u00ean c\u1ee9u s\u00e2u r\u1ed9ng qua c\u00e1c nghi\u00ean c\u1ee9u \u0111i\u1ec3n h\u00ecnh c\u1ee7a m\u01b0\u1eddi hai c\u00f4ng ty l\u1edbn, bao g\u1ed3m Philips, Microsoft v\u00e0 Cleveland Clinic. Nh\u1eefng c\u00f4ng ty n\u00e0y kh\u00f4ng ch\u1ec9 th\u00edch \u1ee9ng v\u1edbi chuy\u1ec3n \u0111\u1ed5i s\u1ed1 m\u00e0 c\u00f2n t\u00e1i ph\u00e1t minh b\u1ea3n th\u00e2n b\u1eb1ng c\u00e1ch t\u1eadp trung v\u00e0o vi\u1ec7c t\u1ea1o ra gi\u00e1 tr\u1ecb \u0111\u1ed9c \u0111\u00e1o trong m\u00f4i tr\u01b0\u1eddng c\u1ea1nh tranh hi\u1ec7n nay.<\/p>\n<p>C\u00e1c ch\u1ee7 \u0111\u1ec1 ch\u00ednh c\u1ee7a cu\u1ed1n s\u00e1ch bao g\u1ed3m t\u1ea7m quan tr\u1ecdng c\u1ee7a vi\u1ec7c x\u00e2y d\u1ef1ng c\u00e1c h\u1ec7 sinh th\u00e1i, ph\u00e1t tri\u1ec3n m\u1ed9t h\u1ec7 th\u1ed1ng th\u00f4ng tin v\u1edbi kh\u00e1ch h\u00e0ng, v\u00e0 \u0111\u1ecbnh h\u01b0\u1edbng t\u1ed5 ch\u1ee9c theo k\u1ebft qu\u1ea3. Hai t\u00e1c gi\u1ea3 nh\u1ea5n m\u1ea1nh b\u1ea3y y\u00eau c\u1ea7u l\u00e3nh \u0111\u1ea1o thi\u1ebft y\u1ebfu cho s\u1ef1 bi\u1ebfn \u0111\u1ed5i kinh doanh:<\/p>\n<ol>\n<li><em>T\u00e1i h\u00ecnh dung v\u1ecb tr\u00ed c\u1ee7a c\u00f4ng ty tr\u00ean th\u1ebf gi\u1edbi<\/em><\/li>\n<li><em>N\u1eafm b\u1eaft v\u00e0 t\u1ea1o gi\u00e1 tr\u1ecb th\u00f4ng qua c\u00e1c h\u1ec7 sinh th\u00e1i<\/em><\/li>\n<li><em>X\u00e2y d\u1ef1ng h\u1ec7 th\u1ed1ng th\u00f4ng tin kh\u00e1ch h\u00e0ng \u0111\u1ed9c quy\u1ec1n<\/em><\/li>\n<li><em>\u0110i\u1ec1u h\u00e0nh t\u1ed5 ch\u1ee9c theo \u0111\u1ecbnh h\u01b0\u1edbng k\u1ebft qu\u1ea3<\/em><\/li>\n<li><em>\u0110\u1ea3o ng\u01b0\u1ee3c tr\u1ecdng t\u00e2m c\u1ee7a \u0111\u1ed9i ng\u0169 l\u00e3nh \u0111\u1ea1o<\/em><\/li>\n<li><em>T\u00e1i thi\u1ebft kh\u1ebf \u01b0\u1edbc x\u00e3 h\u1ed9i v\u1edbi nh\u00e2n vi\u00ean<\/em><\/li>\n<li><em>Ph\u00e1 v\u1ee1 phong c\u00e1ch l\u00e3nh \u0111\u1ea1o c\u1ee7a b\u1ea3n th\u00e2n<\/em><\/li>\n<\/ol>\n<p>Nh\u01b0 c\u00e1c t\u00e1c gi\u1ea3 \u0111\u00e3 chia s\u1ebb, s\u1ed1 h\u00f3a l\u00e0 m\u1ed9t c\u00f4ng cu\u1ed9c t\u1ed1n r\u1ea5t nhi\u1ec1u ngu\u1ed3n l\u1ef1c, \u0111\u1eb7c bi\u1ec7t l\u00e0 tr\u01b0\u1edbc s\u1ef1 thay \u0111\u1ed5i nhanh ch\u00f3ng c\u1ee7a cu\u1ed9c s\u1ed1ng, ch\u00fang ta s\u1ebd kh\u00f4ng bao gi\u1edd s\u1ed1 h\u00f3a k\u1ecbp. Ch\u00ednh v\u00ec v\u1eady, ch\u00fang ta ph\u1ea3i nh\u00ecn xa tr\u00f4ng r\u1ed9ng h\u01a1n, v\u1edbi t\u1ea7m nh\u00ecn v\u1ec1 m\u1ed9t t\u01b0\u01a1ng lai V\u01b0\u1ee3t Xa K\u1ef9 Thu\u1eadt S\u1ed1 n\u1ebfu mu\u1ed1n th\u00e0nh c\u00f4ng, v\u00e0 c\u00f4ng t\u00e1c chuy\u1ec3n h\u00f3a t\u1ed5 ch\u1ee9c v\u00e0 \u0111\u1ecbnh h\u00ecnh t\u01b0\u01a1ng lai l\u00e0 chuy\u1ec7n c\u1ea5p b\u00e1ch \u0111\u1ed1i v\u1edbi nh\u1eefng nh\u00e0 l\u00e3nh \u0111\u1ea1o d\u1eabn \u0111\u1ea7u trong k\u1ef7 nguy\u00ean s\u1ed1.<\/p>\n<p style=\"text-align: center\"><img decoding=\"async\" alt=\"S\u00e1ch V\u01b0\u1ee3t xa k\u1ef9 thu\u1eadt s\u1ed1\" src=\"https:\/\/pacebooks.pace.edu.vn\/Uploads\/PACE_BOOKS\/134766f7-5699-49a6-ba47-f35eab18d7fe.webp\" style=\"width: 700px;height: 650px\"><\/p>\n<p style=\"text-align: center\">&gt;&gt; Link mua s\u00e1ch V\u01b0\u1ee3t xa k\u1ef9 thu\u1eadt s\u1ed1: https:\/\/bit.ly\/sach-vuot-xa-ky-thuat-so\u00a0<\/p>\n<h2 id=\"chuyen-doi-so-digital-transformation-thomas-siebel\"><span class=\"ez-toc-section\" id=\"Chuyen_Doi_So_Digital_Transformation_%E2%80%93_Thomas_Siebel\"><\/span>Chuy\u1ec3n \u0110\u1ed5i S\u1ed1 (Digital Transformation) &#8211; Thomas Siebel<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<ul>\n<li>T\u00e1c gi\u1ea3: Tom Siebel<\/li>\n<li>Bi\u00ean d\u1ecbch: Ph\u1ea1m Anh Tu\u1ea5n<\/li>\n<li>Xu\u1ea5t b\u1ea3n: PACE Books<\/li>\n<\/ul>\n<p>Cu\u1ed1n s\u00e1ch &#8220;Chuy\u1ec3n \u0110\u1ed5i S\u1ed1&#8221; (Digital Transformation) c\u1ee7a Thomas Siebel l\u00e0 m\u1ed9t ngu\u1ed3n th\u00f4ng tin quan tr\u1ecdng cho c\u00e1c nh\u00e0 l\u00e3nh \u0111\u1ea1o v\u00e0 doanh nghi\u1ec7p v\u1ec1 c\u00e1ch \u1ee9ng ph\u00f3 v\u1edbi s\u1ef1 thay \u0111\u1ed5i m\u00f4i tr\u01b0\u1eddng kinh doanh hi\u1ec7n \u0111\u1ea1i do c\u00e1c c\u00f4ng ngh\u1ec7 m\u1edbi nh\u01b0 tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o, \u0111i\u1ec7n to\u00e1n \u0111\u00e1m m\u00e2y, big data v\u00e0 Internet v\u1ea1n v\u1eadt (IoT) g\u00e2y ra. Thomas Siebel, ng\u01b0\u1eddi c\u00f3 kinh nghi\u1ec7m s\u00e2u r\u1ed9ng trong l\u0129nh v\u1ef1c c\u00f4ng ngh\u1ec7 v\u00e0 qu\u1ea3n l\u00fd, \u0111\u01b0a ra c\u00e1i nh\u00ecn t\u1ed5ng qu\u00e1t v\u1ec1 c\u00e1c c\u00f4ng ngh\u1ec7 n\u00e0y v\u00e0 l\u00fd gi\u1ea3i t\u1ea1i sao ch\u00fang l\u1ea1i quan tr\u1ecdng trong vi\u1ec7c chuy\u1ec3n \u0111\u1ed5i s\u1ed1 c\u1ee7a c\u00e1c t\u1ed5 ch\u1ee9c.<\/p>\n<p>Siebel \u0111\u01b0a ra c\u00e1c v\u00ed d\u1ee5 th\u1ef1c t\u1ebf t\u1eeb c\u00e1c c\u00f4ng ty h\u00e0ng \u0111\u1ea7u nh\u01b0 Enel, 3M v\u00e0 Shell \u0111\u1ec3 minh h\u1ecda v\u1ec1 c\u00e1ch h\u1ecd \u00e1p d\u1ee5ng AI v\u00e0 IoT v\u00e0o ho\u1ea1t \u0111\u1ed9ng kinh doanh c\u1ee7a m\u00ecnh. Cu\u1ed1n s\u00e1ch n\u00e0y \u0111\u01b0\u1ee3c nh\u1eadn x\u00e9t l\u00e0 cu\u1ed1n s\u00e1ch n\u00ean \u0111\u1ecdc \u0111\u1ed1i v\u1edbi c\u00e1c CEO v\u00e0 nh\u00e0 l\u00e3nh \u0111\u1ea1o doanh nghi\u1ec7p n\u1ebfu mu\u1ed1n hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 c\u00e1ch th\u1ee9c v\u00e0 l\u00fd do t\u1ea1i sao c\u1ea7n th\u1ef1c hi\u1ec7n chuy\u1ec3n \u0111\u1ed5i s\u1ed1\u200b.<\/p>\n<p>Tom Siebel ph\u00e2n t\u00edch r\u1eb1ng, mu\u1ed1n chuy\u1ec3n \u0111\u1ed5i s\u1ed1 th\u00e0nh c\u00f4ng th\u00ec \u0111\u1ed9i ng\u0169 \u0111i\u1ec1u h\u00e0nh trong t\u1ed5 ch\u1ee9c c\u1ea7n \u0111\u01b0\u1ee3c giao ph\u00f3 s\u1ee9 m\u1ec7nh v\u00e0 ph\u1ea3i c\u00f3 kh\u1ea3 n\u0103ng l\u00e3nh \u0111\u1ea1o, n\u00f3i c\u00e1ch kh\u00e1c, chuy\u1ec3n \u0111\u1ed5i s\u1ed1 ph\u1ea3i \u0111\u01b0\u1ee3c d\u1eabn d\u1eaft t\u1eeb tr\u00ean xu\u1ed1ng. Ch\u1eafc ch\u1eafn, s\u1ef1 th\u1ea3o lu\u1eadn v\u00e0 ph\u00e2n t\u00edch r\u1ea5t c\u00f3 chi\u1ec1u s\u00e2u c\u1ee7a Tom Siebel trong cu\u1ed1n s\u00e1ch n\u00e0y s\u1ebd gi\u00fap ng\u01b0\u1eddi \u0111\u1ecdc \u0111\u00fac k\u1ebft \u0111\u01b0\u1ee3c nhi\u1ec1u b\u00e0i h\u1ecdc c\u00f3 gi\u00e1 tr\u1ecb.<\/p>\n<p style=\"text-align: center\"><img decoding=\"async\" alt=\"S\u00e1ch chuy\u1ec3n \u0111\u1ed5i s\u1ed1\" src=\"https:\/\/pacebooks.pace.edu.vn\/Uploads\/PACE_BOOKS\/Chuyen_doi_so\/Chuyendoiso_web_700x650.jpg\" style=\"width: 700px;height: 650px\"><\/p>\n<p style=\"text-align: center\">&gt;&gt; Link mua s\u00e1ch Chuy\u1ec3n \u0111\u1ed5i s\u1ed1: https:\/\/bit.ly\/sach-chuyen-doi-so\u00a0<\/p>\n<h2 id=\"vi-sao-chuyen-doi-so-that-bai-why-digital-transformations-fail-tony-saldanha\"><span class=\"ez-toc-section\" id=\"Vi_Sao_Chuyen_Doi_So_That_Bai_Why_Digital_Transformations_Fail_%E2%80%93_Tony_Saldanha\"><\/span>V\u00ec Sao Chuy\u1ec3n \u0110\u1ed5i S\u1ed1 Th\u1ea5t B\u1ea1i (Why Digital Transformations Fail) &#8211; Tony Saldanha<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<ul>\n<li>T\u00e1c gi\u1ea3: Tony Saldanha<\/li>\n<li>Bi\u00ean d\u1ecbch: Tr\u1ea7n Qu\u1ed1c H\u00f9ng<\/li>\n<li>Xu\u1ea5t b\u1ea3n: PACE Books<\/li>\n<\/ul>\n<p>Cu\u1ed1n s\u00e1ch &#8220;V\u00ec Sao Chuy\u1ec3n \u0110\u1ed5i S\u1ed1 Th\u1ea5t B\u1ea1i&#8221; (Why Digital Transformations Fail) c\u1ee7a Tony Saldanha \u0111\u01b0a ra c\u00e1i nh\u00ecn s\u00e2u s\u1eafc v\u1ec1 t\u1ef7 l\u1ec7 th\u1ea5t b\u1ea1i cao trong c\u00e1c qu\u00e1 tr\u00ecnh chuy\u1ec3n \u0111\u1ed5i s\u1ed1 c\u1ee7a c\u00e1c t\u1ed5 ch\u1ee9c. Theo Saldanha, nh\u1eefng th\u1ea5t b\u1ea1i n\u00e0y th\u01b0\u1eddng kh\u00f4ng ph\u1ea3i do thi\u1ebfu c\u00f4ng ngh\u1ec7 hay s\u1ef1 \u0111\u1ed5i m\u1edbi, m\u00e0 l\u00e0 do thi\u1ebfu m\u1ee5c ti\u00eau r\u00f5 r\u00e0ng v\u00e0 qu\u00e1 tr\u00ecnh th\u1ef1c thi k\u1ef7 lu\u1eadt.<\/p>\n<p>T\u00e1c gi\u1ea3 \u0111\u00e3 \u0111\u1ec1 xu\u1ea5t m\u1ed9t m\u00f4 h\u00ecnh g\u1ed3m n\u0103m giai \u0111o\u1ea1n \u0111\u1ec3 h\u01b0\u1edbng d\u1eabn c\u00e1c t\u1ed5 ch\u1ee9c t\u1eeb vi\u1ec7c t\u1ef1 \u0111\u1ed9ng h\u00f3a c\u00e1c qu\u00e1 tr\u00ecnh \u0111\u01a1n l\u1ebb \u0111\u1ebfn vi\u1ec7c t\u00edch h\u1ee3p c\u00f4ng ngh\u1ec7 s\u1ed1 v\u00e0o c\u1ed1t l\u00f5i c\u1ee7a m\u00f4 h\u00ecnh kinh doanh. M\u1ed7i giai \u0111o\u1ea1n bao g\u1ed3m c\u00e1c nguy\u00ean t\u1eafc c\u1ee5 th\u1ec3 v\u00e0 m\u1ed9t b\u1ed9 c\u00e2u h\u1ecfi \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o s\u1ef1 ph\u00f9 h\u1ee3p v\u00e0 ti\u1ebfn \u0111\u1ed9. Saldanha nh\u1ea5n m\u1ea1nh t\u1ea7m quan tr\u1ecdng c\u1ee7a vi\u1ec7c th\u00edch \u1ee9ng v\u00e0 \u0111\u1ed5i m\u1edbi li\u00ean t\u1ee5c \u0111\u1ec3 duy tr\u00ec kh\u1ea3 n\u0103ng c\u1ea1nh tranh trong b\u1ed1i c\u1ea3nh k\u1ef9 thu\u1eadt s\u1ed1 thay \u0111\u1ed5i nhanh ch\u00f3ng. \u00d4ng th\u1ea3o lu\u1eadn v\u1ec1 c\u00e1c sai l\u1ea7m th\u01b0\u1eddng g\u1eb7p nh\u01b0 s\u1ef1 t\u1ef1 m\u00e3n, n\u1ed7i s\u1ee3 h\u00e3i v\u1ec1 vi\u1ec7c l\u00e0m suy gi\u1ea3m c\u00e1c s\u1ea3n ph\u1ea9m hi\u1ec7n c\u00f3, v\u00e0 vi\u1ec7c \u0111\u00e1nh gi\u00e1 th\u1ea5p t\u00e1c \u0111\u1ed9ng c\u1ee7a s\u1ef1 gi\u00e1n \u0111o\u1ea1n s\u1ed1.<\/p>\n<p>Lu\u1eadn \u0111i\u1ec3m ch\u00ednh c\u1ee7a cu\u1ed1n s\u00e1ch l\u00e0 \u0111\u1ec3 th\u00e0nh c\u00f4ng trong chuy\u1ec3n \u0111\u1ed5i s\u1ed1, c\u00e1c t\u1ed5 ch\u1ee9c c\u1ea7n ti\u1ebfp c\u1eadn v\u1edbi m\u1ed9t ph\u01b0\u01a1ng ph\u00e1p c\u00f3 k\u1ef7 lu\u1eadt, c\u00f3 c\u1ea5u tr\u00fac \u0111\u1ea3m b\u1ea3o r\u1eb1ng t\u1ea5t c\u1ea3 c\u00e1c kh\u00eda c\u1ea1nh c\u1ee7a t\u1ed5 ch\u1ee9c \u0111\u1ec1u \u0111\u01b0\u1ee3c \u0111\u1ed3ng b\u1ed9 h\u00f3a v\u00e0 h\u01b0\u1edbng t\u1edbi c\u00e1c m\u1ee5c ti\u00eau s\u1ed1 h\u00f3a chung\u200b.<\/p>\n<p style=\"text-align: center\"><img decoding=\"async\" alt=\"S\u00e1ch v\u00ec sao chuy\u1ec3n \u0111\u1ed5i s\u1ed1 th\u1ea5t b\u1ea1i\" src=\"https:\/\/pacebooks.pace.edu.vn\/Uploads\/PACE_BOOKS\/Vi_sao_chuyen_doi_so_that_bai\/Vi_sao_chuyen_doi_so_that_bai_700x650_mockup.jpg\" style=\"width: 700px;height: 651px\"><\/p>\n<p style=\"text-align: center\">&gt;&gt; Link mua s\u00e1ch V\u00ec sao chuy\u1ec3n \u0111\u1ed5i s\u1ed1 th\u1ea5t b\u1ea1i: https:\/\/bit.ly\/vi-sao-chuyen-doi-so-that-bai\u00a0<\/p>\n<h2 id=\"nguoi-may-dinh-hinh-lai-cong-viec-trong-thoi-dai-ai-human-machine\"><span class=\"ez-toc-section\" id=\"Nguoi_May_%E2%80%93_Dinh_hinh_lai_cong_viec_trong_thoi_dai_AI_Human_Machine\"><\/span>Ng\u01b0\u1eddi &amp; M\u00e1y \u2013 \u0110\u1ecbnh h\u00ecnh l\u1ea1i c\u00f4ng vi\u1ec7c trong th\u1eddi \u0111\u1ea1i AI (Human + Machine)<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<ul>\n<li>T\u00e1c gi\u1ea3: Paul R. Daugherty &amp; H. James Wilson<\/li>\n<li>Bi\u00ean d\u1ecbch: Phan Th\u1ecb C\u00f4ng Minh<\/li>\n<li>Xu\u1ea5t b\u1ea3n:PACE Books<\/li>\n<\/ul>\n<p>Cu\u1ed1n s\u00e1ch &#8220;Ng\u01b0\u1eddi &amp; M\u00e1y \u2013 \u0110\u1ecbnh h\u00ecnh l\u1ea1i c\u00f4ng vi\u1ec7c trong th\u1eddi \u0111\u1ea1i AI&#8221; c\u1ee7a t\u00e1c gi\u1ea3 Paul R. Daugherty v\u00e0 H. James Wilson, l\u00e0 m\u1ed9t c\u00f4ng tr\u00ecnh nghi\u00ean c\u1ee9u s\u00e2u s\u1eafc v\u1ec1 c\u00e1ch m\u00e0 tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o (AI) \u0111ang thay \u0111\u1ed5i b\u1ea3n ch\u1ea5t c\u1ee7a c\u00f4ng vi\u1ec7c v\u00e0 c\u01a1 c\u1ea5u t\u1ed5 ch\u1ee9c. T\u00e1c ph\u1ea9m n\u00e0y kh\u00e1m ph\u00e1 nh\u1eefng ti\u1ebfn b\u1ed9 trong c\u00f4ng ngh\u1ec7 AI v\u00e0 l\u00e0m s\u00e1ng t\u1ecf c\u00e1ch ch\u00fang ta c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng AI \u0111\u1ec3 t\u1ef1 \u0111\u1ed9ng h\u00f3a, t\u0103ng c\u01b0\u1eddng kh\u1ea3 n\u0103ng c\u1ee7a con ng\u01b0\u1eddi, qua \u0111\u00f3 gi\u00fap con ng\u01b0\u1eddi v\u00e0 m\u00e1y m\u00f3c h\u1ee3p t\u00e1c hi\u1ec7u qu\u1ea3 h\u01a1n trong m\u00f4i tr\u01b0\u1eddng l\u00e0m vi\u1ec7c\u200b.<\/p>\n<p>T\u00e1c gi\u1ea3 \u0111\u00e3 \u0111i s\u00e2u v\u00e0o vi\u1ec7c nghi\u00ean c\u1ee9u v\u00e0 \u0111\u1ec1 xu\u1ea5t 6 &#8220;vai tr\u00f2&#8221; m\u1edbi cho con ng\u01b0\u1eddi v\u00e0 m\u00e1y m\u00f3c trong c\u00e1c t\u1ed5 ch\u1ee9c, \u0111\u1ed3ng th\u1eddi ph\u00e1t tri\u1ec3n 5 &#8220;nguy\u00ean t\u1eafc&#8221; quan tr\u1ecdng \u0111\u1ec3 t\u1ed5 ch\u1ee9c c\u00f3 th\u1ec3 \u00e1p d\u1ee5ng AI m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3. H\u1ecd c\u0169ng nh\u1ea5n m\u1ea1nh t\u1ea7m quan tr\u1ecdng c\u1ee7a vi\u1ec7c \u0111\u1ea7u t\u01b0 v\u00e0o vi\u1ec7c \u0111\u00e0o t\u1ea1o cho ng\u01b0\u1eddi lao \u0111\u1ed9ng \u0111\u1ec3 h\u1ecd c\u00f3 th\u1ec3 th\u00edch nghi v\u00e0 ph\u00e1t tri\u1ec3n trong k\u1ef7 nguy\u00ean m\u1edbi c\u1ee7a c\u00f4ng ngh\u1ec7.<\/p>\n<p>\u0110\u00e2y l\u00e0 m\u1ed9t cu\u1ed1n s\u00e1ch thi\u1ebft y\u1ebfu cho c\u00e1c nh\u00e0 l\u00e3nh \u0111\u1ea1o doanh nghi\u1ec7p v\u00e0 nh\u1eefng ng\u01b0\u1eddi quan t\u00e2m \u0111\u1ebfn s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a AI v\u00e0 t\u00e1c \u0111\u1ed9ng c\u1ee7a n\u00f3 \u0111\u1ebfn th\u1ebf gi\u1edbi kinh doanh hi\u1ec7n \u0111\u1ea1i. Cu\u1ed1n s\u00e1ch kh\u00f4ng \u0111\u01a1n thu\u1ea7n ch\u1ec9 l\u00e0 l\u00fd thuy\u1ebft m\u00e0 c\u00f2n cung c\u1ea5p nh\u1eefng v\u00ed d\u1ee5 th\u1ef1c t\u1ebf, gi\u00fap ng\u01b0\u1eddi \u0111\u1ecdc hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 c\u00e1ch th\u1ee9c th\u1ef1c ti\u1ec5n m\u00e0 AI \u0111ang \u0111\u01b0\u1ee3c t\u00edch h\u1ee3p v\u00e0o c\u00e1c ho\u1ea1t \u0111\u1ed9ng kinh doanh\u200b.<\/p>\n<p style=\"text-align: center\"><img decoding=\"async\" alt=\"S\u00e1ch Ng\u01b0\u1eddi &amp; M\u00e1y - \u0110\u1ecbnh h\u00ecnh l\u1ea1i c\u00f4ng vi\u1ec7c trong th\u1eddi \u0111\u1ea1i AI\" src=\"https:\/\/pacebooks.pace.edu.vn\/Uploads\/PACE_BOOKS\/Ngi_va_may\/mockup.jpg\" style=\"width: 700px;height: 650px\"><\/p>\n<p style=\"text-align: center\">&gt;&gt; Mua s\u00e1ch Ng\u01b0\u1eddi &amp; M\u00e1y \u2013 \u0110\u1ecbnh h\u00ecnh l\u1ea1i c\u00f4ng vi\u1ec7c trong th\u1eddi \u0111\u1ea1i AI t\u1ea1i: https:\/\/bit.ly\/sach-nguoi-va-may\u00a0<\/p>\n<h2 id=\"canh-tranh-trong-thoi-dai-ai-competing-in-the-age-of-ai-marco-iansiti-karim-r-lakhani\"><span class=\"ez-toc-section\" id=\"Canh_Tranh_Trong_Thoi_Dai_AI_Competing_In_The_Age_Of_AI_%E2%80%93_Marco_Iansiti_Karim_R_Lakhani\"><\/span>C\u1ea1nh Tranh Trong Th\u1eddi \u0110\u1ea1i AI (Competing In The Age Of AI) &#8211; Marco Iansiti, Karim R. Lakhani<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<ul>\n<li>T\u00e1c gi\u1ea3: Marco Iansiti &amp; Karim R. Lakhani<\/li>\n<li>Bi\u00ean d\u1ecbch: Ho\u00e0ng Hu\u1ea5n<\/li>\n<li>Xu\u1ea5t b\u1ea3n: PACE Books<\/li>\n<\/ul>\n<p>\u201cCh\u00fang t\u00f4i \u0111\u00e3 cho r\u1eb1ng ch\u00fang ta s\u1ebd c\u00f3 th\u1eddi gian nh\u1ea5t \u0111\u1ecbnh \u0111\u1ec3 ph\u00e1t tri\u1ec3n th\u1ebf h\u1ec7 nh\u00e0 l\u00e3nh \u0111\u1ea1o m\u1edbi c\u00f3 th\u1ec3 \u0111i theo th\u1ebf gi\u1edbi s\u1ed1 xuy\u00ean su\u1ed1t n\u1ec1n kinh t\u1ebf v\u00e0 th\u1ea5u hi\u1ec3u nh\u1eefng n\u0103ng l\u1ef1c c\u0169ng nh\u01b0 v\u1ea5n \u0111\u1ec1 \u0111\u1ea1o \u0111\u1ee9c c\u1ea7n thi\u1ebft cho s\u1ef1 chuy\u1ec3n \u0111\u1ed5i. Tuy nhi\u00ean, Covid-19 \u0111\u00e3 kh\u00f4ng cho ch\u00fang ta s\u1ef1 \u201cxa x\u1ec9\u201d \u0111\u00f3. M\u1ecdi c\u01a1 quan, t\u1ed5 ch\u1ee9c tr\u00ean h\u00e0nh tinh n\u00e0y hi\u1ec7n \u0111ang b\u1ecb bu\u1ed9c ph\u1ea3i s\u1ed1 h\u00f3a b\u1ea5t c\u1ee9 quy tr\u00ecnh n\u00e0o c\u00f3 th\u1ec3, v\u00e0 th\u1ef1c hi\u1ec7n nhanh ch\u00f3ng t\u1edbi m\u1ee9c c\u00f3 th\u1ec3\u201d<\/p>\n<p>C\u00e1c quy tr\u00ecnh do AI \u0111i\u1ec1u khi\u1ec3n \u0111ang li\u00ean t\u1ee5c l\u00e0m thay \u0111\u1ed5i m\u1ea1nh m\u1ebd v\u1ec1 b\u1ea3n ch\u1ea5t c\u00f4ng vi\u1ec7c trong t\u1ea5t c\u1ea3 m\u1ecdi ng\u00e0nh ngh\u1ec1, thu\u1ed9c m\u1ecdi quy m\u00f4, n\u00f3 \u0111ang c\u00e1ch m\u1ea1ng h\u00f3a c\u00e1ch th\u1ee9c m\u00e0 t\u1ed5 ch\u1ee9c c\u1ea1nh tranh v\u00e0 ho\u1ea1t \u0111\u1ed9ng. V\u1edbi s\u1ee9c m\u1ea1nh v\u1ec1 h\u1ec7 th\u1ed1ng h\u00f3a v\u00e0 ph\u00e2n t\u00edch d\u1eef li\u1ec7u, AI \u0111\u01b0\u1ee3c xem l\u00e0 b\u1ed9 n\u00e3o trung t\u00e2m c\u1ee7a t\u1ed5 ch\u1ee9c, \u0111\u1ecbnh h\u00ecnh c\u0169ng nh\u01b0 \u0111\u1ecbnh ngh\u0129a l\u00e0 to\u00e0n b\u1ed9 h\u1ec7 th\u1ed1ng.<\/p>\n<p>B\u1eb1ng d\u1eef li\u1ec7u v\u00e0 ph\u00e2n t\u00edch chuy\u00ean s\u00e2u, Marco Iansiti v\u00e0 Karim R. Lakhani cho th\u1ea5y c\u00e1ch th\u1ee9c t\u00e1i t\u1ea1o doanh nghi\u1ec7p tr\u00ean n\u1ec1n t\u1ea3ng AI nh\u1eb1m lo\u1ea1i b\u1ecf nh\u1eefng h\u1ea1n ch\u1ebf truy\u1ec1n th\u1ed1ng v\u1ec1 quy m\u00f4, ph\u1ea1m vi v\u00e0 kh\u1ea3 n\u0103ng th\u00edch \u1ee9ng. C\u00e1c t\u1ed5 ch\u1ee9c l\u1ea5y AI l\u00e0m trung t\u00e2m s\u1ebd m\u1edf ra nh\u1eefng c\u00e1ch th\u1ee9c m\u1edbi m\u1ebb, n\u1eafm b\u1eaft v\u00e0 chia s\u1ebb gi\u00e1 tr\u1ecb m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3 \u2013 v\u00e0 \u0111ang \u0111\u1ea1t \u0111\u01b0\u1ee3c s\u1ef1 t\u0103ng tr\u01b0\u1edfng kh\u00f4ng ng\u1eebng tr\u00ean nhi\u1ec1u ng\u00e0nh c\u00f4ng nghi\u1ec7p.<\/p>\n<p>T\u1eeb nh\u1eefng th\u00f4ng tin v\u00e0 ph\u00e2n t\u00edch c\u1ee5 th\u1ec3 t\u1eeb Airbnb \u0111\u1ebfn Ant Financial, Microsoft \u0111\u1ebfn Amazon, cu\u1ed1n s\u00e1ch n\u00e0y cho th\u1ea5y c\u00e1ch c\u00e1c quy tr\u00ecnh do AI \u0111i\u1ec1u khi\u1ec3n c\u00f3 kh\u1ea3 n\u0103ng t\u0103ng tr\u01b0\u1edfng m\u1ea1nh m\u1ebd h\u01a1n r\u1ea5t nhi\u1ec1u so v\u1edbi c\u00e1c quy tr\u00ecnh truy\u1ec1n th\u1ed1ng, cho ph\u00e9p c\u00e1c c\u00f4ng ty v\u01b0\u1ee3t qua ranh gi\u1edbi ng\u00e0nh v\u00e0 t\u1ea1o c\u01a1 h\u1ed9i m\u1ea1nh m\u1ebd cho vi\u1ec7c th\u00edch \u1ee9ng ph\u00e1t tri\u1ec3n trong th\u1eddi \u0111\u1ea1i AI. Khi b\u1ecf qua \u0111\u01b0\u1ee3c c\u00e1c r\u00e0ng bu\u1ed9c v\u1eadn h\u00e0nh truy\u1ec1n th\u1ed1ng, doanh nghi\u1ec7p s\u1ebd b\u01b0\u1edbc v\u00e0o m\u1ed9t giai \u0111o\u1ea1n ph\u00e1t tri\u1ec3n ho\u00e0n to\u00e0n m\u1edbi, \u1edf \u0111\u00f3 c\u00e1c m\u00f4 th\u1ee9c v\u00e0 c\u00e1c c\u01a1 h\u1ed9i m\u1edbi m\u1edf ra.<\/p>\n<p style=\"text-align: center\"><img decoding=\"async\" alt=\"S\u00e1ch C\u1ea1nh tranh trong th\u1eddi \u0111\u1ea1i AI\" src=\"https:\/\/pacebooks.pace.edu.vn\/Uploads\/PACE_BOOKS\/canh_tranh_trong_thoi_dai_AI\/Canh_tranh_trong_thoi_dai_AI_mockup.jpg\" style=\"width: 700px;height: 650px\"><\/p>\n<p style=\"text-align: center\">&gt;&gt; Mua s\u00e1ch C\u1ea1nh Tranh Trong Th\u1eddi \u0110\u1ea1i AI t\u1ea1i: https:\/\/bit.ly\/canh-tranh-trong-thoi-dai-ai\u00a0<\/p>\n<p>Top 8 c\u00e1c t\u00e1c ph\u1ea9m h\u00e0ng \u0111\u1ea7u v\u1ec1 chuy\u1ec3n \u0111\u1ed5i s\u1ed1 s\u1ebd l\u00e0 ngu\u1ed3n t\u00e0i nguy\u00ean qu\u00fd gi\u00e1 cho b\u1ea5t k\u1ef3 ai mu\u1ed1n hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 qu\u00e1 tr\u00ecnh s\u1ed1 h\u00f3a m\u1ecdi kh\u00eda c\u1ea1nh c\u1ee7a cu\u1ed9c s\u1ed1ng v\u00e0 kinh doanh ng\u00e0y nay. T\u1eeb nh\u1eefng n\u1ec1n t\u1ea3ng l\u00fd thuy\u1ebft \u0111\u1ebfn c\u00e1c nghi\u00ean c\u1ee9u \u0111i\u1ec3n h\u00ecnh th\u1ef1c ti\u1ec5n, nh\u1eefng cu\u1ed1n s\u00e1ch n\u00e0y cung c\u1ea5p c\u00e1i nh\u00ecn s\u00e2u s\u1eafc v\u1ec1 c\u00e1ch c\u00e1c c\u00f4ng ty c\u00f3 th\u1ec3 \u00e1p d\u1ee5ng c\u00f4ng ngh\u1ec7 \u0111\u1ec3 n\u00e2ng cao hi\u1ec7u qu\u1ea3, \u0111\u1ea1t \u0111\u01b0\u1ee3c s\u1ef1 linh ho\u1ea1t v\u00e0 th\u00edch \u1ee9ng t\u1ed1t h\u01a1n trong m\u00f4i tr\u01b0\u1eddng kinh doanh ng\u00e0y c\u00e0ng c\u1ea1nh tranh.<\/p>\n<p>Ngu\u1ed3n: <a href=\"http:\/\/www.ckconitsha.com\/vn\/\">http:\/\/www.ckconitsha.com\/vn\/<\/a> T\u00e1c gi\u1ea3: <a href=\"https:\/\/www.ckconitsha.com\/vn\/author\/nguyenlandung\">Nguy\u1ec5n L\u00e2n d\u0169ng<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Trong th\u1eddi \u0111\u1ea1i m\u00e0 s\u1ef1 thay \u0111\u1ed5i di\u1ec5n ra v\u1edbi t\u1ed1c \u0111\u1ed9 ch\u00f3ng m\u1eb7t, nh\u1eefng nh\u00e0 l\u00e3nh \u0111\u1ea1o t\u01b0\u01a1ng lai c\u1ea7n ph\u1ea3i trang b\u1ecb cho m\u00ecnh ki\u1ebfn th\u1ee9c v\u00e0 k\u1ef9 n\u0103ng \u0111\u1ec3 th\u00edch nghi, d\u1eabn d\u1eaft t\u1ed5 ch\u1ee9c v\u01b0\u1ee3t qua nh\u1eefng th\u00e1ch th\u1ee9c. Top 8 Cu\u1ed1n s\u00e1ch chuy\u1ec3n \u0111\u1ed5i d\u00e0nh cho c\u00e1c l\u00e3nh \u0111\u1ea1o t\u01b0\u01a1ng&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[100],"tags":[],"class_list":["post-4535","post","type-post","status-publish","format-standard","hentry","category-kien-thuc"],"_links":{"self":[{"href":"https:\/\/www.ckconitsha.com\/vn\/wp-json\/wp\/v2\/posts\/4535","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ckconitsha.com\/vn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ckconitsha.com\/vn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ckconitsha.com\/vn\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ckconitsha.com\/vn\/wp-json\/wp\/v2\/comments?post=4535"}],"version-history":[{"count":2,"href":"https:\/\/www.ckconitsha.com\/vn\/wp-json\/wp\/v2\/posts\/4535\/revisions"}],"predecessor-version":[{"id":20456,"href":"https:\/\/www.ckconitsha.com\/vn\/wp-json\/wp\/v2\/posts\/4535\/revisions\/20456"}],"wp:attachment":[{"href":"https:\/\/www.ckconitsha.com\/vn\/wp-json\/wp\/v2\/media?parent=4535"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ckconitsha.com\/vn\/wp-json\/wp\/v2\/categories?post=4535"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ckconitsha.com\/vn\/wp-json\/wp\/v2\/tags?post=4535"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}